RadioPublic's new stuff; and dynamic ad insertion without the ads
March 12, 2019 · 2.6 minutes to read
RadioPublic have highlighted their recent new features in a blog post, including PodSites, a website generator for podcasters; a marketing attribution service called Sonar, and a new thing: HearMarks, a way of keeping (and sharing) parts of a podcast you’re listening to.
Promised by end Friday last week, the Google Podcasts app is still rolling out its “episode search”, and it is not yet visible to all users. It’s supposed to search through episode transcripts; but as far as we can see - we have it - it just appears to be a text search through episode show notes. If you have a search result that is demonstrably using transcripts, we’d love to know: firstname.lastname@example.org
Steven Goldstein has been poring over the latest Edison Research and Triton Digital results, and has discovered some interesting data - not least, how successful Spotify could be for podcasting.
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An interesting idea: dynamic ad insertion without the ads - The Quicky is dynamically inserting the latest news into their podcast, followed by an “evergreen investigation”. The podcast is hosted on Omny Studio and the dynamic insertion is done through Triton’s Tap for Podcasts ad server.
- Which reminds us of a great example, if you ever want one, of host-read adverts: within Conan O’Brien Needs A Friend. Worth a listen to hear just how he does these. (They, too, are dynamically injected).
An American health worker has been fired after he made racist remarks on a podcast.
Book: El Gran Cuaderno de Podcasting is one of the first books in Spanish about podcasting, from the well-known Spanish podcaster Francisco Izuzquiza. It’s released today.
Podcasting in the Dominican Republic is yet to take off, according to Roberto Sasuke.
Job: Podcast Executive Producer for the New York Post. How important is podcasting to the newspaper? It’s a part time role, and lasts just six months.
If you’re a supporter of Podnews, and you fancy some nice little laptop stickers, send us your postal address and we’ll get some sent to you. And, excitingly, our podcoasters have been produced and are on the way. They’re like a drinks coaster, but with some special features for podcasters.
Podcasts - with Spreaker Prime
|The Feast the critically-acclaimed podcast about meals that made history, is launching its third season today: the podcast offers “delectable stories from the dining tables of history”, and was nominated for a Public History Award last year. (Podglomerate, Megaphone)|
|The TalentWorks Podcast is a podcast from a new 'content label' within the BBC. The TalentWorks team interview huge online stars about their careers, the decisions they made along the way, and how they created success on their own terms in the online media world. Among the guests are Emma Gannon (Ctrl Alt Delete), and Jamie Morton (My Dad Wrote A…).|
|America Adapts covers climate change podcasts in the latest episode: Doug Parsons interviews eight podcasters about “what inspired them to start their podcasts, the types of guests they host and their insight on why podcasts are a great platform to create awareness around climate change”.|
<< Sword and Scale abruptly ends
|NEW: Director of Audience Development, Westwood One|
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