Is podcasting replacing radio?

Is podcasting replacing radio?

Listen · · 3 minutes to read

This article is at least a year old

  • Is podcasting replacing radio? New data from Nielsen suggests that it isn’t: their medium and small market edition of their Audio Today Report has just been released. Included in the data: 90% of podcast listeners also use radio every week (that figure is also replicated in their national Audio Today 2019 report released earlier). These podcast listeners prefer news/talk radio, though, over the most popular format in medium and small markets: country music.

  • Apple has written to all podcasters announcing a major change: you can now hide new shows until you’re ready to launch them: so they won’t be visible in search until you make them appear. They’ve also published their holiday submission schedule and some revised updates to those selected for host and guest images. If you didn’t get it, we’ve reproduced the email for you.

  • Spotify is now more popular than Apple Podcasts in Equatorial Guinea and in Sweden, say Voxnest. Sweden is a major achievement, partially because Spotify is based there, but also because podcast listening is particularly high in the country.


    Aug 18 2023: This broken link now points to the Internet Archive.

Podcast News - with Spreaker Prime

    True Crime Cases with Lanie
    Spreaker Prime: True Crime Fan Club Podcast is a show for for the ultimate true crime enthusiast. The host peels back the curtain and gives you a glimpse into the life and crimes of some of the most evil minds of our time. They’re using Spreaker Prime to earn money and cut their hosting costs.
    Tumble Science Podcast for Kids
    Play trailerTumble, a science podcast for kids, has won a science journalism award. “The originality and creativity that went into these two pieces is remarkable,” said National Geographic editor Christine Dell’Amore, in the AAAS press release announcing the awards. “These podcasts taught kids a ton about science in a fun and engaging way.” (Tumble / Gen Z / PRX)
    The Latest
    The Latest is a new podcast from the New York Times, focusing on the current Impeachment. It is due to come out every evening. (NYT / ART19)
    This Is Who We Are
    Play trailerThis is who we are is a music podcast (and new album) from Sean Watkins. During each episode, Sean plays the studio track from his new album and follows it up with an intimate conversation with the artist who inspired the song. Guests include Jackson Browne, Inara George, Peter Asher, Kate Micucci and more. (Campfire Media / Anchor)
    Cross Country Coffee Roadshow
    Cross Country Coffee Roadshow is back for a new season: Linda and Dan McGarry are driving from San Diego to Seattle, one coffee-shop at a time: interviewing the owners, customers and baristas. Even though they’re driving to the birthplace of Starbucks, they “stop at only the best independent coffee shops/roasters”. (Blubrry)

Our email overfloweth with exciting new podcasts, and we can’t always squeeze yours in. We’re sorry about that.

Companies mentioned above:
Apple logoAppleApple Podcasts logoApple PodcastsNational Geographic logoNational GeographicSpotify logoSpotifySpreaker logoSpreakerVoxnest logoVoxnest

Readers and supporters

Gold supporters

Silver supporters

Readers and supporters

Get a global view on podcasting and on-demand with our daily news briefing