Chartable launches 'sales sheets' for your advertisers

• First look: Chartable has just launched Chartable Sales Sheets - a service that combines Chartable’s IAB-verified stats with their Audience Demographics service (and Spotify’s data, too). Chartable will help you share this independent data with prospective advertisers.

• Now we know what Audacy spent $40m on - the company has bought WideOrbit’s digital audio streaming technology, and will rebrand it AmperWave. Audacy’s announcement just mentions digital audio streaming (for live radio); but WideOrbit’s announcement mentions podcasting, too: the company does some hosting for clients. Audacy currently uses Omny Studio, a company now owned by competitor iHeartRadio.

• Facebook’s Chelsea White and Irena Lam appeared on The New Media Show. PodMov Daily will report that they said Facebook won’t be hosting podcasts; and they’re using the word “subscribe”, a word that Apple no longer uses.

• Triton Digital has launched the New Zealand Podcast Ranker. It’s being run by the RBA, the radio companies association, and contains eight networks so far. In the first figures, iHeartRadio is #1 for podcasts: in this country it’s licensed and run by NZME.

• The third Afros & Audio Podcast Festival has been announced - it’s a virtual event in mid November.

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• Cumulus Media is now interfacing its podcasts into the Strata media buying platform, for advertisers who use this service.

• Buzzsprout has added an IFRAME-based player, for sites that don’t like JavaScript, confetti, web notifications, and an updated podcast directory submission tool

• Bullhorn has announced a contest for indie podcasters.

Tips and tricks - with Shuffle

• Evo Terra says “you can be an expert on your podcast without being a jerk about it”. Coming over as a trusted guide, not a know-it-all, is a good plan, says Evo.

• Want to know all there is to know about podcast stats? This is a 12 minute read, but worth every second (says the bloke who wote it).

Podcast News - with AdLarge Media

Presented by AdLarge Media: Voices for Justice A true crime podcast hosted by Sarah Turney, the first season explored the story of Sarah’s sister, missing teen Alissa Turney, which led to the arrest of their father in 2020. Each week, Sarah covers more true crime stories, asking listeners to help find justice for these unfortunate victims.

In Podland this week - part-recorded in Australian bushland - Bryan Barletta co-hosts, and Adam Bowie tells us some of podcasting’s upcoming trends.

Profit with Podcasting interviews the President of Podcast Movement, Dan Franks. Their next big event is in March in Los Angeles.