Is Amazon AWS an alternative to a real podcast host?
July 31, 2019 · 2.9 minutes to read
How much does it cost to host a podcast on Amazon AWS? We work out the numbers so you don’t have to. Mostly - it can be very expensive indeed, and you lose so many features it’s not worth it. Unless…
Michael Barbaro’s trademark … stresses and … pauses? They’re written into his script, which is single line-spaced and all in capitals. Sadly missing from this script: how he writes “Here’s what else youneedtoknwtdy”.
Pandora reckon that discoverability continues to be an issue for podcasting. Speaking in an investor call, the owner of Pandora, SiriusXM’s CEO Jim Meyer, says that podcasting is “like a flea market,” and that content “is up there, but nobody can find it easily”. “Right now, it seems to be a race as who can put the most stuff up,” he also said, “which personally, I don’t believe is what is going to win.” Pandora currently lists 3,000 podcasts (including Podnews).
- The company highlighted a recent agreement to do a radio stream with instructors of a fitness cycle brand. “I thought you’re amazing. It’s so creative,” gushes an analyst from Merrill Lynch in response.
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PodAds — The SaaS for Podcast Advertising — Podbean makes dynamic ad insertion and an advanced advertising management system available to podcasts without cutting ads revenue.
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Podcast host Blubrry have announced the launch of full, dynamic ad insertion. CEO Todd Cochrane calls it “another podcast component that creators can easily manage at an affordable price”.
Advertisers are opening their wallets to podcasting, says Jeff Vidler from Audience Insights, with new data from the company’s recent work with Westwood One and Pacific Content. Meanwhile, if you’re a subscriber, the Financial Times claims that the future of podcasting will be highly personalised, claiming “the fusion of great content and artificial intelligence may herald the arrival of a voice guru: a trusted companion and adviser, armed with data from past listening choices, who anticipates listeners’ desires better than they can.”
Magellan takes a look at advertising within the new Apple Podcasts category of true crime. The most frequent advertiser is hair-care brand Madison Reed.
Got (exactly) the same name as another podcast? Spotify won’t let you in, it transpires - it rejects your podcast if it shares the name of one already on its platform.
A 50 page report on getting started in podcasting, of particular interest to current magazine and newspaper publishers, has been published. It’s free.
Radiotopia is adding two new podcasts next month. They’ve acquired AdultISH for its second season, and unveil Passenger List, a fictional mystery thriller about a plane that disappears with 256 passengers on board.
It’s now day eight without any categories in Apple Podcasts apps while the company reworks them.
Thank you to Acast, the home to the world’s best podcasts, for becoming our latest gold supporter and helping support Podnews. Be like Acast.
Podcasts - with Spreaker Prime
|Spreaker Prime: All Crime No Cattle details the most fascinating true crimes from the Lone Star State. From small to Texas-sized crimes, y’all won’t be able to get enough of these stories. They’re using Spreaker Prime to host for free and make more money.|
|Rob Greenlee is a guest of Podcasting Made Easy, delving into the past, present and future of podcasting. (Libsyn)|
|Emma’s Diary features stand-up comedian and actor Emma Willmann, in a daily podcast recorded from wherever she happens to be. (Anchor)|
|The Offside Rule, a football podcast hosted by three women, has been signed by UK radio station JACK Radio - a station that plays music exclusively by female artists - for broadcast every Friday night at 7pm.|
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