Apple helps with podcast marketing; Anchor adds smart background music
September 19, 2018
Apple have published "Podcast Marketing Best Practices" - how to help get the word out: a glossy website with hints and tips.
Podcast app Anchor has added 'smart background music' to their service. You can choose music by style or keyword, and it will be edited into your podcast with auto-dipping.
Google Podcasts is adding support for Chromecast, allowing listeners to play a podcast from their phone to connected speakers and televisions. It's still in a limited release. This functionality was first spotted in mid-June, and is one of the features we considered crucial in our growth recommendations.
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The Guardian is getting into daily news podcasts - again. Here's what it learned the last time it tried.
Podetize is a new platform, highlighted by a Forbes blogger, that calls itself "a platform for hosting, production and Done for You services for individuals and businesses that would like to podcast".
A month of podcasting: what I've learnt - from the host of Coffee with Craft. "The excuse that podcasting is too difficult was immediately gone once I realized the resources that were available." - he hosts with Anchor.
- The 14 Best Documentary Podcasts (DiscoverPods) - and, as a reminder, Serial returns tomorrow.
- 6 podcasts on the future of television
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