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Earlier this week, we highlighted Nielsen’s recent release of UK podcast consumption data. Adam Bowie takes a look, concluding that the 42% weekly reach figure is significantly higher than all other surveys. Another data point not in the press release: 71% say they normally stream episodes directly, against 26% who say they download episodes.
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In the Podnews Weekly Review, which will be published later today, we hear from Oscar Merry from Fountain about a new release of the podcast app; and a round-up of the week's news.
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The latest Triton Digital Australian Podcast Ranker was released. Listeners are up 15% year-on-year. Of note, many of the catch-up radio shows appear to be publishing full episodes as well as partial highlights in the same feed. A few examples: ARN’s Kyle & Jackie O published 86 episodes in September; Nine’s Ben Fordham posted 160 episodes; SCA’s The Rush Hour posted 128 new episodes. These episodes were all produced from 21 radio programs in September; the auto-download behaviour of most podcast apps meaning that all episodes - clips or the full show - are downloaded. All episodes contain programmatically-inserted advertising.
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In Good Companies returns for a new season today - looking at the latest trends in business and technology. From Cadence Bank, the show is focused on providing executives, business leaders, entrepreneurs, and decision-makers in mid-sized businesses with the tools they need to navigate an evolving landscape.
These are the five newest results: you can show all results
Podnews articles
Questions to... YouTube’s Sandy Wilheim
What is a podcast? And do all podcasts need video? We had questions; YouTube had answers.
Smarter, more sustainable deals in second wave of podcasting M&A
The new focus is on scale, profitability and a better long-term business model.
Is a Lack of Nuance in Brand Suitability Tools Demonetizing News Podcasts?
Is there a negative impact from keyword-based brand suitability measures? And what news podcasts could be falsely flagged?
Do we know how to monetise limited-run audio series?
Any limited run series is competing at a disadvantage against such shows within the “free-to-download” advertiser-funded business model, suggests John Scott Dryden.
Review: The Lewitt Audio Ray - a microphone with laser-powered autofocus
This microphone has a sensor in it which works well to maintain a consistent sound
Podnews report card - results for 2024
The results of the Podnews Report Card for 2024. Good news for almost everyone!
The State of Podcasting in Latin America
By 2027, there will be more podcast listeners in Latin America than any other region in the world.
How to make decent podcast artwork
We've carried plenty of coverage about podcast artwork in the pages of Podnews. Here is some of the best.
The company asking podcast directories for money
A copyright enforcement company is sending bills to podcast directories for reproducing images from RSS feeds - and asking for just enough to avoid a lawyer.
Mind the gap: why is all the podcast money in the US?
Will Page asks: why are podcast markets outside the US struggling to bring in revenue?
Goodpods adds, then removes, AI-written descriptions
The descriptions weren't always accurate, sometimes misleading, and done without creators' consent or knowledge
How to email someone your podcast: the AUDIO tag in email
A great way to market your podcast to someone: use email (specifically, the AUDIO player tag). We test it out.
The Stitcher app closes: the internal memo
'We’ve made the decision to sunset the Stitcher app at the end of August.'
Vietnam: a podcasting deep-dive
A deep dive into the Vietnamese podcasting market, its history, and what shows will work there
Indonesia: a podcasting deep-dive
A deep dive into the Indonesian podcasting market, and what shows will work there
Korea: a podcasting deep-dive
A deep dive into the Korean podcasting market, and what shows will work there
Podtrac data: total audience and download shares for Jan 2023
Apple's size, and Spotify's size. Who's #1 for podcasts?
Japan: a podcasting deep-dive
A deep dive into the Japanese podcasting market, and what shows will work there
Understanding podcasts in East and South East Asia
A focus at East and South East Asia - what podcast listeners are consuming, and what content works in a part of the world with twice the population of the US and a fast-growing podcast market.
Thailand: a country overview
An overview of the most popular podcasts in Thailand
Review: Hindenburg PRO v2 - with transcription editing
I test drive the new version of the audio editor I've used for the last five years
Indonesia and Vietnam: a country overview
An overview of the most popular podcasts in Indonesia and Vietnam
Japan: a country overview
An overview of the most popular podcasts in Japan
The podcast industry's biggest spammer
Who has sent us more unsolicited commercial email than anyone else?
Fighting podcast spam with RSS.com
Some people are taking advantage of free plans to promote the oldest profession on the planet: the sex trade. Here's how RSS.com stopped that.
How many podcasts are there?
What's the total number of podcasts out there? And how many episodes? And how much has podcasting grown in the last five years?
iHeartRadio Podcast Awards: the 2022 winners
The most innovative talent and content creators in the industry were honored.
Music supervision and licensing for podcasts
How easy is it to get commercial music cleared for a podcast? It's easy to say no, but there are companies that'll help. Here's what's involved with music licensing.
The unwritten contract between podcast publishers and apps
What should I be looking for if my podcast is being carried on a new app?
Apple Podcasts - top subscriptions and top free channels
The most popular channels on Apple Podcasts, both free and paid-for, is the first publisher-based data from the company
The history of podcasting in the UK
How did podcasting get going in the country? And is it really just about the BBC?
How I make... Hit Different
Courtney Carthy dives into his bag of tools for producing a hit podcast
How people find your podcast in apps - who indexes what?
What podcast and/or episode metadata is indexed by which search engines and directories? How should you use your RSS feed to get more new listeners?
Spotify vs Apple: who's bigger really?
Buzzsprout says Apple is neck-and-neck with Spotify for podcast downloads. Libsyn says Apple is more than four times bigger for downloads. Who is right?
Why Podcast Marketing is a Must for Your Business
Fatima Zaidi, the Co-founder and CEO of Quill Inc, posts six reasons why businesses need to take advantage of podcast marketing
How this company generated over 68% of its revenue from podcasting
Jake Jorgovan highlights how a podcast evolved into the most effective driver of new revenue for his business
A proposal: do we need an Incognito Mode for podcast apps?
How can we let users control their privacy, and publishers control their content?
How to know when you can depend on 'fair use'
Fair use is possible for podcasters to use, as long as you understand and use the courts' interpretive logic.
Escapism and Changing Habits: how 2020 influenced podcasting
Changes to our morning commutes and daily routines meant changes in our listening habits
How I make... Podrunner and Groovelectric
Steve Boyett uses a lot of musical hardware to produce his two podcasts
The best podcasts in the world - Apple Podcasts 2020
The biggest shows of 2020, according to the largest podcast platform in the world
How I make... True Crime Reporter
How does a proper investigative reporter turn his hand into making a true crime podcast? And what does he think of the others?
Divided States of Media: Dan Granger interviews Jordan Harbinger
Jordan Harbinger, on his start into podcasts, self-censorship, and defending yourself against misinformation
Why Joe Budden is leaving Spotify, in his own words
A machine-produced transcript of the reasons why Joe Budden is disillusioned with Spotify.
How to get universal links to your podcast for everyone
One link to rule them all - or to get your new listeners. Here's how to get one.
Podcasts - do they mean more spam?
If you do a podcast, is your email address being used for marketing emails?
Media's New Deal: Dan Granger interviews Entercom CEO David Field
A transcript from Media's New Deal, presented by Oxford Road
How to install Audacity on your Chromebook
Yes you can - and yes, it works. Here's how to install this audio editor on almost any modern Chromebook.
Podcasting's Growing Market Imbalance
Too many podcasts, not enough listeners?
The publishers who don't want their podcast to be on every platform
The podcast publishers who are making deliberate choices to stop audiences finding their podcasts on some platforms
The Podcast Academy: Hernan Lopez keynote at Podcast Movement Evolutions
The full video, and transcript, from Hernan Lopez's keynote speech at Podcast Movement Evolutions 2020 in Los Angeles CA, USA.
In podcasting too, consent isn't optional
Some podcast companies are endangering the strange and potentially fragile equilibrium between the listeners, the creators, and the apps that are connecting them
B2B podcasts: count your meetings, not your downloads
What's the best way to measure success for your branded podcasts?
Podcasting 2020 – The Rise of the Machines
Is 2020 going to be the year that podcasting gets smart?
Details on the Podcast Music deal: a good day for podcasting?
The claim: Think licensing popular music to podcasts is impossible? Think again.
Who's the best podcast host - how to choose
One of the most-asked questions on podcasting forums is "which podcast host should I use?" So, here's the answer.
The strategy behind WarnerMedia Podcast Network's first indie podcast
A look at the reason why they're working with Rainstream Media on Somebody Somewhere
A full test: how do show notes display in podcast apps?
Podcast show notes display, it turns out, in many different ways in over 40 different apps we tested. Here's what to do to make sure they work best.
How much is mobile data worldwide?
We examine typical data costs for mobile phones across the world, and discover wide variety in pricing
Submissions and Disclosures
How to submit stories to Podnews; and our relevant editorial disclosures
Things I learnt when self-hosting my own podcast
Some things learnt after self-hosting a podcast for a while
How to use commercial music in your podcast
Can you use commercial music, from records or CDs, in your podcast? No, you can't. Here's a full set of reasons why you can't - without a licence.
Q&A with Panoply's CEO, Brendan Monaghan
We asked Panoply some questions. They sent us some answers.
Podcasts
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