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Podtrac provides the podcast industry with the analysis, tools and data to better understand and grow shows, netw...
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September 10, 2024:
September 2, 2024:
August 9, 2024:
    The Dan Bongino Show has posted its audience numbers - claiming 16,382,838 downloads in July - aided by his insight as a former Secret Service agent following the attempted Trump assassination. The show was number 5 in Podtrac, should you wish to do some comparisons, though Podtrac measures unduplicated audience rather than downloads.
August 7, 2024:
    Podtrac’s rankers for July have been released. There’s no change in the US publisher top 10; globally, The Daily Wire enters the top 5. iHeart is still #1 for everything, everywhere, except the top US podcasts, where The Daily from The New York Times remains top. MrBallen is a new entry at #19. The ranker measures participating publishers only through a combination of redirects and logfile analysis.
August 2, 2024:

These are the five newest results: you can show all results

Podnews articles

How much are podcast downloads really down year-over-year?
How much has the change in auto-downloads from Apple Podcasts affected podcast downloads? New data suggests wildly different effects based on different categories.

The iOS 17 changes in Apple Podcasts
A special report, with a timeline of the changes; how automatic downloads work and what changed; how the industry spotted it, and the effect it has had on podcasting.

How to understand podcast stats
Analytics from Apple, Spotify, YouTube, podcast charts, downloads, OP3, Podtrac and more: what does it all mean? What's the biggest show in the world; and how is your show doing?

How to email someone your podcast: the AUDIO tag in email
A great way to market your podcast to someone: use email (specifically, the AUDIO player tag). We test it out.

The history of the Stitcher app
An app that was ahead of its time; and one of the biggest.

Podtrac data: total audience and download shares for Jan 2023
Apple's size, and Spotify's size. Who's #1 for podcasts?

US podcast app downloads and audiences: Sep 2021
Podcast data shows Apple is close to be beaten by Spotify for monthly users; but not for downloads - and significant differences in engagement

Apple Podcasts - top subscriptions and top free channels
The most popular channels on Apple Podcasts, both free and paid-for, is the first publisher-based data from the company

A proposal: do we need an Incognito Mode for podcast apps?
How can we let users control their privacy, and publishers control their content?

New Weekly Podtrac Download and Audience Data Amid the COVID-19 Crisis
Data from the US's largest podcast measurement tool

Is Hot Hollywood really the #5 podcast in Podtrac?
Two new entries in this month's Podtrac podcast charts highlight the fragility of podcast stats

Who's the best podcast host - how to choose
One of the most-asked questions on podcasting forums is "which podcast host should I use?" So, here's the answer.

Podtrac admits to error on website as it aims for IAB Certification
An erroneous post on Podtrac's website claimed they were measuring something they weren't

Our take: Spotify in talks to buy Gimlet Media. Good plan?
Spotify is in talks to buy Gimlet Media for $230m. Is it worth $230m? What next?

Things I learnt when self-hosting my own podcast
Some things learnt after self-hosting a podcast for a while

IAB “Compliance” or “Certified” - the difference
What does 'IAB compliance' actually mean? Spoiler: not much. You want to be looking for IAB Certification.

Is iHeartMedia really the leader in 'snackable' podcasts?
A configuration error means that their Podtrac stats could be thousands of times too large

Podcasts

Podtrac
Podtrac Society & Culture, Podcasts
Bringing you culture, for the culture.
Don't Keep Your Day Job
Don't Keep Your Day Job Business, News
Are you thirsty for more joy in your everyday? Do you want to get paid to do what you love? Do you want to figure out your greatest passion, your purpose, and how to turn that into a profitable, thriving full-time career? Each week, host Cathy Heller has honest conversations with successful creative entrepreneurs about the hands-on, practical steps to make a living doing what lights you up, and build a life that you can't wait to wake up to every single day. You've got so much to contribute and Cathy is here to help you do it. Follow Cathy...

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