Search for ‘iab’
Directory
Stories
-
Attribution and analysis company Magellan AI has successfully joined the list of companies compliant with IAB Podcast Measurement Guidelines v2.2.
-
Acast has tweaked its free podcast hosting plan. It used to offer unlimited episodes; it now offers up to five; and there are adjustments to website and embed player customisation options. “We're making these changes to ensure we can continue providing reliable, high-quality hosting services for the long term,” said an Acast spokesperson. “Like many platforms, we've found that a balanced approach between free and premium features helps us invest in better infrastructure and support.”
-
Spotify appears to have quietly changed its language about its analytics, dropping the claim that its definition of streams “align to the IAB definition of a download”. Specifically, stats for “streams” in Spotify are not de-duplicated by unique listeners - listen three times to an episode (from the same device), and you’d count for three “streams” but would be one IAB “download”. A “listener” in Spotify is de-duplicated through the life of your podcast; a “listener” according to the IAB guidelines works very differently. We’ve updated the section on Spotify’s stats in our article about how to understand podcast stats, as well as making other improvements to the article - feedback is always welcome.
These are the five newest results: you can show all results
Podnews articles
Podcasting isn't a technology problem
There appears to be an industry-wide misunderstanding of what will make a new podcast successful.
YouTube Music plays podcasts via RSS. Here’s how
Yes, YouTube Music is a "proper" podcast app. Here's how to use it to listen to podcasts via RSS.
Podnews in the Bumper Dashboard
What our podcasts look like in this brand new tool
Is a Lack of Nuance in Brand Suitability Tools Demonetizing News Podcasts?
Is there a negative impact from keyword-based brand suitability measures? And what news podcasts could be falsely flagged?
A week of podcast data shows Spotify’s dominance
We take a look at global download data from OP3 and uncover fascinating differences between countries for podcast consumption
How to store all your podcast files
Where to keep those audio files - and what to keep; plus, the way we do it
The iOS 17 changes in Apple Podcasts
A special report, with a timeline of the changes; how automatic downloads work and what changed; how the industry spotted it, and the effect it has had on podcasting.
Apple Podcast Connect's terms of service, January 25, 2024
The terms of service, as published by Apple on January 25, 2024, with the major changes highlighted
Review: the ALABS FXCaster Podcast Workstation
A good device for a beginner to learn how to podcast. But that's about as far as it goes.
The company asking podcast directories for money
A copyright enforcement company is sending bills to podcast directories for reproducing images from RSS feeds - and asking for just enough to avoid a lawyer.
How to understand podcast stats
Analytics from Apple, Spotify, YouTube, podcast charts, downloads, OP3, Podtrac and more: what does it all mean? What's the biggest show in the world; and how is your show doing?
Zencastr's hobbyist plan is going away
An email announcing the closure of Zencastr's hobbyist plan
Our recommendations for a new podcast app to replace Google Podcasts and Stitcher
Two big podcast apps, Stitcher and Google Podcasts, have both gone away. So what's the app most like those if you want to keep listening?
Indonesia: a podcasting deep-dive
A deep dive into the Indonesian podcasting market, and what shows will work there
Korea: a podcasting deep-dive
A deep dive into the Korean podcasting market, and what shows will work there
How to keep your host-read podcast ad legal
A ruling by the UK's Advertising Standards Authority means you should be careful when making host-read ads for your podcast
Apple Podcast Connect's terms of service, March 24, 2022
The terms of service, as published by Apple on 24 March 2022
How can I charge for my podcast?
From Supercast to Supporting Cast, and Apple Podcasts Subscriptions - how you can charge for your podcast
Music supervision and licensing for podcasts
How easy is it to get commercial music cleared for a podcast? It's easy to say no, but there are companies that'll help. Here's what's involved with music licensing.
The unwritten contract between podcast publishers and apps
What should I be looking for if my podcast is being carried on a new app?
Is YouTube the answer to Google's Podcast woes?
Why isn't Google bigger with podcast listeners? Matthew Stevens highlights the missteps the company has made in the past, and its bright future
How I make... Hit Different
Courtney Carthy dives into his bag of tools for producing a hit podcast
How people find your podcast in apps - who indexes what?
What podcast and/or episode metadata is indexed by which search engines and directories? How should you use your RSS feed to get more new listeners?
Is Clubhouse Not Your Thing? Alternative Audio Platforms for Podcasters to Leverage
What are some other platforms that podcasters should consider checking out that may or may not be helpful?
Spotify vs Apple: who's bigger really?
Buzzsprout says Apple is neck-and-neck with Spotify for podcast downloads. Libsyn says Apple is more than four times bigger for downloads. Who is right?
Mythbusting: does Spotify deliver downloaded episodes again if they change?
If you change the audio, does Spotify re-download it to any app that has downloaded the show?
Mythbusting: are downloads from 'AppleCoreMedia' mostly Apple Podcasts?
Traffic from an AppleCoreMedia user agent should be lumped into the total numbers for Apple Podcasts. Is that true?
Why Podcast Marketing is a Must for Your Business
Fatima Zaidi, the Co-founder and CEO of Quill Inc, posts six reasons why businesses need to take advantage of podcast marketing
A proposal: do we need an Incognito Mode for podcast apps?
How can we let users control their privacy, and publishers control their content?
Your podcast in Podnews
Your podcast on Podnews's podcast pages; and our DMCA request procedure
How to know when you can depend on 'fair use'
Fair use is possible for podcasters to use, as long as you understand and use the courts' interpretive logic.
Insecure feeds and audio, and identifiable domains: you don't want them
Insecure feeds and things - why are they bad? Especially, what's the problem with a unique domain name?
Divided States of Media: Dan Granger interviews Jordan Harbinger
Jordan Harbinger, on his start into podcasts, self-censorship, and defending yourself against misinformation
How I make... Grumpy Old Geeks
More than 460 episodes, and 'a few million downloads'. Jason DeFillippo shows us how it's done.
How I make... Podcast Pontifications
Evo Terra tells us why it takes 3.5 hours for him to record an episode that lasts for less than ten minutes.
Analysis: Is Spotify REALLY bigger than Apple Podcasts?
How can Spotify really be #1 when Apple is clearly so much larger?
Will podcasts prove to be recession-proof? One business that’s booming during the pandemic - podcasting
With revenues down in traditional media as advertisers pull out amidst the global pandemic, one platform is proving to be well, recession-proof.
The publishers who don't want their podcast to be on every platform
The podcast publishers who are making deliberate choices to stop audiences finding their podcasts on some platforms
Google Podcasts Manager: a first look
We take a look at the new analytics service from Google Podcasts - and discover a way to submit your podcast
In podcasting too, consent isn't optional
Some podcast companies are endangering the strange and potentially fragile equilibrium between the listeners, the creators, and the apps that are connecting them
B2B podcasts: count your meetings, not your downloads
What's the best way to measure success for your branded podcasts?
Why Parcast's SEO makes it a podcast agency to look up to
Parcast's naming strategy for their podcasts is ingenious
How to encode your audio: MP3 or AAC / M4A?
What should you use for your podcast?
Podnews LLC: Advertising Contract, Terms and Conditions
For advertisers on Podnews's newsletter, website or podcast
Podcasting 2020 – The Rise of the Machines
Is 2020 going to be the year that podcasting gets smart?
The iHeart Podcast Awards - how the nominations worked
Think the judges helped choose the nominations? Think again.
Some unusual terms and conditions from podcast companies
We discover some of the more strange clauses from podcast hosts and similar companies
Who's the best podcast host - how to choose
One of the most-asked questions on podcasting forums is "which podcast host should I use?" So, here's the answer.
Podtrac admits to error on website as it aims for IAB Certification
An erroneous post on Podtrac's website claimed they were measuring something they weren't
What's a proxy server? And why was Luminary using one?
What actually is a proxy server? And why is it a bad thing for podcasting?
Audio quality comparisons
What effect does bitrate, samplerate, and mono/stereo have on audio quality?
Apple Podcast Connect's terms of service, 31 January 2019
The terms of service, as published by Apple on 31 January 2019.
Podcast apps, privacy, and GDPR
Is NPR's RAD a privacy violation? No... but yes. We explain how podcasting works, and exactly how much data you're sharing.
IAB “Compliance” or “Certified” - the difference
What does 'IAB compliance' actually mean? Spoiler: not much. You want to be looking for IAB Certification.
Q&A with Panoply's CEO, Brendan Monaghan
We asked Panoply some questions. They sent us some answers.
Is iHeartMedia really the leader in 'snackable' podcasts?
A configuration error means that their Podtrac stats could be thousands of times too large
Podcasts
This searches Apple Podcasts, the Podcast Index, and our podcast sample. Use the dropdown above for more places, including Spotify and Amazon Music.
Spotify links only appear here if we’ve indexed these shows. Click the name of the show for us to discover more places the show is available.
Affiliate links: This page links to Apple Podcasts. We may receive a commission for purchases made via those links.
Privacy: Images on this page are from Podnews's own cache, Apple Podcasts, d3t3ozftmdmh3i.cloudfront.net, storage.buzzsprout.com, d3wo5wojvuv7l.cloudfront.net, images.whooshkaa.com and .