‘Zane and Heath: UNFILTERED’ Partners With Rooster Teeth’s Podcast Network ‘The Roost’
PRESS RELEASE — May 13, 2020
Austin TX, USA—Zane and Heath: UNFILTERED, the top ten podcast from YouTube sensations Zane Hijazi and Heath Hussar, announced a strategic partnership today with The Roost, the industry-leading video-centric podcast network powered by Rooster Teeth, boasting a curated collection of more than 70 shows and productions that reach more than 100MM monthly viewers. Rooster Teeth is a subsidiary of WarnerMedia.
Zane and Heath: UNFILTERED is a staple for Hijazi and Hussar’s growing fandom and alone drives 5MM views and 2MM audio downloads a month. Original members of David Dobrik’s Vlog Squad, the pair have been creating content together since 2012. Zane and Heath: UNFILTERED goes behind the scenes with Hijazi and Hussar who produce regular vlogs for their own YouTube channels as well as their friends’.
Positioned inside Rooster Teeth and representing more than 3MM monthly downloads across its network, The Roost offers partners unique opportunities beyond traditional direct podcast ad sales, including fully integrated campaigns across social media, live events, merchandise and content development. The Roost reaches millennial and Gen Z audiences across all platforms where they watch or listen to podcasts, including video platforms like YouTube. The Roost podcasts are personality-driven and community-focused. The Roost partners include This Might Get Weird with Grace Helbig and Mamrie Hart, Phil Defranco’s podcast A Conversation With, Kinda Funny shows, as well as Rooster Teeth owned-and-operated podcasts Good Morning from Hell, Face Jam, Off Topic, Always Open, Black Box Down and The Rooster Teeth Podcast.
Alan Abdine, SVP of Sales and Development at Rooster Teeth, commented on the partnership: “Zane and Heath represent the best of the podcasting and YouTube world and are exactly what we look for in a Roost Partner. Their honest, authentic approach to content creation, and community engagement enables us to leverage all of what Rooster Teeth does best and has learned over 17 years as a community-focused brand. We are truly grateful for the privilege to represent them in the marketplace.”
Zane Hijazi and Heath Hussar are represented by Ben Cohen at 28th Ave Management.
ABOUT ZANE AND HEATH: UNFILTERED
Like many other popular content creators, Zane Hijazi and Heath Hussar got their start on Vine, a now-defunct short-form video app, ultimately leading them to start their own YouTube channels as part of David Dobrik’s “Vlog Squad,” a group of friends who became top YouTube creators. Transitioning over to the podcast space, Zane and Heath: Unfiltered is hosted by Hijazi and Hussar themselves, two uneducated Florida boys with strong opinions and little to back them. Joined by Matt King and Mariah Amato, each episode contains raw, uncut, and unfiltered stories that give you a behind-the-scenes look into the craziness that transpires among their group when the cameras stop rolling. Be sure to grab your coffee and tune in Monday mornings as Zane and Heath bring the juice and the funny to the start of your week!
ABOUT THE ROOST
The Roost is an industry-leading video-centric podcast network powered by Rooster Teeth, boasting a curated collection of more than 70 shows and productions that reach more than 100MM viewers monthly. The Roost represents the award-winning Rooster Teeth Podcast, Off Topic, Kinda Funny, What’s Good Games and more. Find out more at http://roostnetwork.com/.
ABOUT ROOSTER TEETH
From humble origins in a spare bedroom, Rooster Teeth created a new form of entertainment for a changing media landscape. The series Red vs. Blue sparked the growth of a passionate global fandom, and Rooster Teeth built on that foundation, creating a dynamic entertainment business built through subscriptions, advertising, consumer products, live events, and more. Known for our powerful comedy brand and fan-focused approach, Rooster Teeth is a truly unique pioneer of the digital content industry. Rooster Teeth has a massive global footprint of more than 45 million subscribers to its YouTube Network, 5 million unique monthly visitors to its RoosterTeeth.com hub and 3 million registered community members. Operating since 2003, Rooster Teeth is now a subsidiary of WarnerMedia, learn more at RoosterTeeth.com.
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|Zane and Heath: Unfiltered|
By The Roost x Zane and Heath