Tenderfoot TV and iHeartMedia ink nine-show deal for the iHeartPodcast Network
PRESS RELEASE —
Award-winning content creation company Tenderfoot TV, and iHeartMedia, the No. 1 commercial podcast publisher globally, will deepen their relationship and create a slate of nine new iHeartRadio Original Podcasts to air beginning today through 2022. The upcoming podcast slate will focus on limited series as well as several weekly shows, a new strategy for Tenderfoot TV, who has garnered over 500 million downloads for its true crime hits since the company’s launch in 2016.
“iHeart has been an essential partner for Tenderfoot TV over the last several years. It was important to both of us that our next projects together explored important issues and brought new formats to the table, while still providing the storytelling experience our listeners expect,” said Donald Albright, president of Tenderfoot TV. “With the addition of real time, weekly formats, we’re able to amplify more stories than ever before, while sticking to our commitment of bringing forth real change in cases that have either been ignored or forgotten.”
The new collaboration kicked off with the second season of Sworn, Tenderfoot TV’s popular criminal justice system podcast that exposes the untold stories and hard truths behind major cases. The two-episode premiere focused on racial bias in the criminal justice system and explore the case of Georgia’s first exoneree, Calvin Johnson, who served 16 years in federal prison for a crime he did not commit. “Sworn” season two is available on iHeartRadio and everywhere podcasts are heard.
Additionally, new investigative series podcasts for the slate will include “The MLK Tapes,” produced in partnership with author Bill Klaber, co-creator of “The RFK Tapes,” set to premiere January 2021; and the next Installment of the Monster podcast series, which has over 100 million downloads with the success of “Atlanta Monster” followed by “Monster: The Zodiac Killer,” “Monster Presents: Insomniac” and “Monster: D.C. Sniper,” set to debut early next year.
As part of the slate, Tenderfoot TV will also release their first set of weekly podcasts co-produced by iHeartRadio. Tenderfoot TV co-founder and popular host of “Up and Vanished,” “Atlanta Monster” and “Radio Rental,” Payne Lindsey, will host and executive produce a new series that will cover a different case each episode. The slate will also include an additional weekly series in 2021, with details forthcoming.
“In Tenderfoot TV, Donald Albright and Payne Lindsey have built one of the most innovative podcast studios out there – especially in the true crime space,” said Conal Byrne, President of the iHeartPodcast Network. “iHeart and Tenderfoot have been in partnership for a long time together – from ‘Atlanta Monster’ to ‘Zodiac Killer’ to ‘DC Sniper.’ We here at iHeart want to support creators like Tenderfoot however we can – and that means doubling down on a collaborative slate of incredible, new, groundbreaking shows, to redefine the true crime genre yet again.”
The slate will be distributed by the iHeartPodcast Network which is home to more than 750 original podcasts with over 215 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. These shows are distributed on all major podcast platforms including the iHeartRadio app, which additionally distributes more than 320,000 shows.
About Tenderfoot TV
Founded by Atlanta director and independent filmmaker, Payne Lindsey, and music industry veteran, Donald Albright, Tenderfoot TV is a hub for creators and storytellers. The company launched in August 2016 with the release of the viral true crime podcast, “Up and Vanished.” It has since created additional breakthrough podcasts including the critically acclaimed “Atlanta Monster” as well as the true crime hits “To Live and Die in LA”, and “Culpable.” Tenderfoot is also developing multiple projects for TV and film, but podcasts remain the company’s primary focus, having amassed over 500 million total downloads in just 3 years. Tenderfoot strives to tell compelling and important stories. No rules. No restrictions.
iHeartMedia (NASDAQ: IHRT) is the number one audio company in the United States, reaching nine out of 10 Americans every month – and with its quarter of a billion monthly listeners, has a greater reach than any other media company in the U.S. The company’s leadership position in audio extends across multiple platforms, including more than 850 live broadcast stations in over 160 markets nationwide; through its iHeartRadio digital service available across more than 250 platforms and 2,000 devices; through its influencers; social; branded iconic live music events; other digital products and newsletters; and podcasts as the #1 commercial podcast publisher. iHeartMedia also leads the audio industry in analytics, targeting and attribution for its marketing partners with its SmartAudio product, using data from its massive consumer base. Visit iHeartMedia.com for more company information.
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By Tenderfoot TV & iHeartRadio