Station Partners with Certified Crucial to Power Merchandise on Its All-in-One Creator Revenue Platform

The creator economy just got its first all-in-one revenue engine. Millions of creators have built audiences, poured in sweat, and earned attention, but turning that into revenue has been slow, messy, and fragmented. Today, Station, the world’s first all-in-one AI Revenue Assistant, partners with Certified Crucial, the creator-first merch team rewriting the rules, to bring fully integrated merchandise solutions directly into Station’s platform. Creators can finally turn their fans into real revenue: launch merch, pre-sell, and fulfill every sale, all inside Station, with Certified Crucial powering the process.

From Fans to Revenue – Faster, Smarter, and Seamless
Station and Certified Crucial give creators the tools to unlock revenue that was previously slow, fragmented, or inaccessible, turning attention into measurable, scalable income.

“Podcasters do enough, they don’t need to juggle merch, shipping, or tracking revenue on top of their shows,” said Marz, CEO of Certified Crucial. “With Station and Certified Crucial working together, creators get a partnership built for them: full support, simplified processes, and a way to turn their audience into real revenue, all while staying focused on their craft.”

“Merchandise is one of the fastest ways to turn attention into income,” said Cam Pritchard, CEO of Station. “By integrating Certified Crucial, creators get the speed, scale, and intelligence of a full media operation without losing the soul of their content. This isn’t just merch. It’s a revenue revolution.”

What Creators Can Do Now

• Launch with confidence: Limited-edition apparel, vinyl, and collectibles designed to excite fans.

• Pre-sell and fulfill: Streamlined logistics let creators focus on content, not operations.

• Unify revenue streams: Merch, sponsorships, memberships, and newsletters all in one hub.

• See results clearly: Actionable analytics help optimize revenue and fan engagement.

Why Now: The Creator Economy is Exploding
The global creator economy is projected to reach $480 billion by 2027, with creator monetization expanding rapidly and fan spending on merch rising sharply. Over 4.5 million podcasts now exist worldwide, and creators are generating millions in ad, sponsorship, and merch revenue, but monetization remains fragmented and opaque. Station and Certified Crucial solve this problem by connecting creators with a single platform that rewards their work efficiently, transparently, and on their own terms.

A Creator-First Partnership
Certified Crucial and Station aren’t just brands - they’re launching a full-scale, creator-first partnership. Together, they unlock revenue streams faster, smarter, and without compromise, empowering creators to scale profitably while maintaining full creative control. This integration proves the future of creator monetization is seamless, transparent, and equitable.

AI at the Core
Station’s AI assistant isn’t just automating tasks, it’s building smarter creators. “By providing the missing support and analytics infrastructure with our AI assistant. Shows now have the guide and real time feedback to build and optimize huge revenue streams.” said Saugat Poudel, Founding AI Engineer at Station.

About Certified Crucial
Co-founded by Marz and Michael Bickett, Certified Crucial empowers podcasters, YouTubers, and digital creators to turn ideas into sellable products - vinyl, apparel, and co-branded campaigns, while keeping full creative control. Certified Crucial amplifies creators, elevates fan experiences, and rewrites the rules of creator monetization.

About Station
Station is the first all-in-one AI Revenue Assistant for creators. By combining sponsor matching with AI-driven monetization, Station enables creators to find sponsors, sell memberships, launch merch, and grow revenue streams efficiently. Founded in 2022 and based in Chattanooga, TN, Station is backed by leading VCs and angels across the creator economy.

Learn more at CertifiedCrucial.com andStation.page.