Podimo and Wondery hatch new translation partnership
This article is at least a year old
Following similar partnerships with iHeartMedia (US) and Somethin’ Else (UK), Danish podcast and short form audio subscription service Podimo will translate a number of Wondery’s titles for their listeners in new languages. The Dating Game Killer and Guru will launch in Spanish and Danish exclusively on Podimo in April and May.
The trend for translating podcasts has recently accelerated, and the case for translation is clear for English-language providers: re-recording episodes with new local voice talent in new languages makes those shows accessible to millions more people in markets where English-language content represents a smaller percentage of overall podcast consumption, such as South America, a market that Podimo recently entered.
Jake Chudnow, Podimo’s UK MD, says about the partnership: “We’re very excited to partner with the talented team at Wondery to bring a new global audience to their shows. The majority of podcast consumption on Podimo is in the listener’s home language, so we see the translation of great works like Guru and The Dating Game Killer as an exciting opportunity for English-language productions to be heard and loved by new ears around the world.”
The Dating Game Killer uncovers the twisted secret life of one of America’s most prolific serial killers. When Rodney Alcala appeared as a contestant on the popular TV show, The Dating Game, he was a diagnosed sociopath and convicted child molester. He held jobs as a typesetter at a prominent newspaper and a counselor at an idyllic summer camp. How did this predatory monster fool producers, employers, prison psychiatrists, and parole boards alike – all while committing heinous crimes from coast to coast?
More listeners will now be able to ask themselves these questions, raised by this duo of popular Wondery true crime series - now in Danish and Spanish for the first time ever.
About Podimo
Podimo is a European podcast platform that offers personal recommendations for users, while supporting creators through a new revenue share model paying podcasters and publishers by time spent on their podcast, and not per stream. This model sets Podimo apart from most mainstream streaming services and was designed to be fairer in the podcasting market where slower and more indulgent user experiences are prevalent. Currently live in Denmark, Germany, Spain, and across Latin America, the Podimo app features great podcasts from anywhere in the world via RSS feeds, and is free to download and listen with no login required. Premium members unlock access to an additional 600+ Podimo produced and licensed shows that can’t be heard anywhere else. Visit podimo.com for more information
About Wondery
Wondery is a premium podcast organization known for character-driven, binge-worthy stories including “Dr. Death,” “The Shrink Next Door,” “American Scandal” and “Business Wars.” Wondery is behind 10 of the Top 20 New Shows of 2020, according to Podtrac. Thirty-two of Wondery’s shows have hit #1 on Apple Podcasts including its latest series, “The Apology Line”. Several of Wondery’s shows are in the process of being adapted for scripted television, including Dirty John on USA, and the upcoming The Shrink Next Door on Apple TV+ and Dr. Death with Peacock. Wondery has gained critical acclaim and commercial success for its immersive approach to sonic, emotionally driven storytelling, which helps listeners to “Feel the Story.” Wondery’s unique podcast experience is now personalized for fans in the Wondery app. The app is home to their premium ad-free offer, Wondery+, which has over 13,000 episodes, including exclusive podcasts, bonus episodes and early release of some shows.
This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.
Companies mentioned above:
Apple
Apple Podcasts
iHeartMedia
Podimo
Podtrac
Wondery