Ossa Launches Platform to Automate Podcast Ad Ops—From Prevet to Payment

Press Release · New York, NY, USA ·

Ossa, formerly known as a podcast network, is reintroducing itself as a purpose-built ad operations platform designed to simplify and streamline podcast advertising workflows—from talent vetting to campaign delivery to final payment.

Ossa is a centralized ad ops platform for podcast organizations, enabling teams to manage prevets, bookings, delivery, and reconciliation all in one place.

After two years of quiet development and select deployments Ossa is now opening access to the wider industry. Its mission: to reduce friction, unlock new revenue opportunities, and support creators that often go overlooked due to outdated, inefficient systems.

“We’re here to make podcast ad operations work like the future. Our goal is to empower the teams behind the scenes—networks, hosting platforms, and ad sellers—with tools that let them move faster, reduce errors, and drive real growth,” said Anne Kavanagh, CEO of Ossa.

What You Can Do with Ossa

  • Book faster, smarter: Launch campaigns directly from your dashboard after vetting hosts through fully customizable prevetting forms that assess talent fit and build the creators psychographic.
  • Automate reconciliation + payments: Built-in payment tools eliminate manual delivery verification and streamline campaign closeouts.
  • Keep your data live and clean: Podscribe API integration enables creators to verify their shows by simply adding a prefix—no Podscribe account required—keeping audience data up-to-date with no extra lift.
  • Manage your entire business in one view: Ossa’s centralized dashboard gives ad ops, sales, and finance teams full visibility into all campaigns, creators, and performance data.
  • Use agency tools that actually save time: Agencies can now send a single prevet to multiple networks—cutting down RFP time from weeks to minutes.
  • Go premium with advanced integrations: One-click Podscribe campaign setup, demo targeting via NumberEight, and upcoming APIs for your favorite CRM, invoicing, attribution, hosting, and brand safety platforms.

Built to Plug Into the Tools You Already Use

Ossa’s API-first architecture means it works with your existing workflows—no need to rip and replace your stack. It’s designed to help your team move faster without the typical roadblocks of legacy systems.

Get Started in Minutes—for Free

The Prevet Tool is free to use and takes just minutes to set up. Whether you’re a network, publisher, hosting platform, or agency, Ossa is here to power the backend of your podcast ad business—so your team can focus on growth, not busywork.

Request a demo or get onboarded at weareossa.com or email hello@weareossa.com.

About Ossa

Ossa is a podcast advertising technology platform built for ad ops, sales enablement, and finance teams. By automating and centralizing critical workflows—like campaign prevets, booking, delivery, and payments—Ossa helps podcast networks, hosting platforms, and agencies move faster and work smarter. Learn more at www.weareossa.com.

This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.

Companies mentioned above:
Podscribe logoPodscribe

Comments

You can comment on this update on Bluesky

Get a global view on podcasting and on-demand with our daily news briefing