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Off Book: The Improvised Musical Podcast Chooses ART19 For Exclusive Ad Sales


ART19 on January 27th, 2020, announced that it had signed Off Book: The Improvised Musical Podcast as the latest addition to its growing roster of direct shows. ART19 will handle not just hosting and distribution for the long-running comedy podcast, but also all ad sales.

“We love Off Book,” said ART19 CRO Lex Friedman. “There are no other podcasts that can promise advertisers improvised songs about their brand, so it’s a joy to sell — and listeners look forward to every single episode!”

Off Book, hosted by comedians Jessica McKenna and Zach Reino, launched in 2017 as the world’s first improvised musical podcast. Now more than 180 episodes later, Zach and Jess have crafted musicals in real-time on topics like love, grocery stores, aliens, and time travel — with an impressive roster of guests including Rachel Bloom, Paul F. Tompkins, Felicia Day, and Conan O’Brien.

In a statement, Jess and Zach said, “You need a statement for a press release? Does it have to rhyme? We’re mostly excited that we’ll be able to keep making musicals every week, and that over time our fans will have access to all our old episodes for free again, too!”

Off Book has earned praise from Indie Wire, Parade, AV Club, Splitsider, and USA Today, which warns: “Downloading Off Book may cause you to laugh uncontrollably in a public space.”

New episodes are released every Tuesday, and are available in Apple Podcasts, Spotify, or wherever you listen.


This is a press release which we link to from our daily newsletter about podcasting and on-demand. This is reprinted verbatim; we may rewrite headlines and descriptions.


Off Book: The Improvised Musical
By Jessica McKenna and Zach Reino

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