NOVA Entertainment Renews Partnership with Podshape
NOVA Entertainment has renewed its successful partnership with Podshape, a leading Australian creator of original and branded audio content.
The long-term deal will focus on amplifying Podshape’s original series and branded content on the Nova Podcasts network, delivering premium storytelling for listeners and innovative audio solutions for advertisers.
Podshape joined the Nova Podcasts network on January 1, 2023 and has since delivered consistent audience growth, achieving over 12 million Australian downloads across its podcast titles (source: Triton Podcast Metrics).
Adam Johnson, Chief Growth Officer for NOVA Entertainment, said, “Podshape’s ability to create shows that immediately connect with audiences is unparalleled. Extending this partnership means NOVA can continue to offer brilliant content to listeners and deeper ways for advertisers to connect with those audiences. We love working with the Podshape team and are excited for what’s next.”
Podshape co-founders, Jay Walkerden and Katie Mattin (pictured above) said, “Working with NOVA Entertainment has been an important step in expanding our reach and strengthening our audience engagement. Their support has enabled us to connect with new listeners and elevate the impact of our content. We look forward to continuing the partnership and building on the growth we’ve achieved together.”
Since launching in 2020, Podshape has built a reputation as a leading creator of original and branded audio content, producing hit series across genres including true crime, lifestyle and health.
Podshape’s most popular shows to date include _Our Little Edey, Secrets of the Underworld, Your Morning Mantra and She Rises with Ashy and Tijana. Other notable titles include We Will Always Have, Real Crime _with Adam Shand and The Clink.
Podshape are also committed to developing emerging podcast talent, including the winners of the NAB podcast competition ‘We Should Start a Podcast!’ in partnership with NOVA. The winners’ debut shows are currently in development, with season details to be confirmed.
About NOVA Podcasts
The Nova Podcasts network brings together an extensive and diverse stable of award-winning content, featuring voices of authority, influence and expertise across all key content verticals. Nova Podcasts features a growing slate of high-quality original content as well as premium audio content from publisher partners including Fear & Greed, Schwartz Media, Johns Media, The Australian, Sky News Australia, The Daily Telegraph, Fox Sports Australia, news.com.au and many more. Nova Podcasts are available on the Nova Player and wherever listeners access their podcasts.
This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.