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Daniel Anstandig

Futuri Podcasting System POST Launches Major Update and Announces Published US Patent

PRESS RELEASE · Clevelandy OH United States ·

Futuri, the leading provider of AI-driven audience engagement and sales intelligence solutions for broadcasters, today announced a major update to its patented and patent-pending POST podcasting system. POST is relied on by thousands of top-performing audio creators to quickly and efficiently capture, edit, package, and distribute PPM-encoded broadcast content, as well as original podcasts, on multiple audio and video platforms.

The POST update includes:

The update comes as Futuri today released a new white paper, Growing Audience with On-Demand Broadcast Audio. It includes new data from a nationwide study on On-Demand Broadcast Audio (ODBA), also known as time-shifted audio, across all PPM markets, conducted by Nielsen, which reviewed millions of occasions of minute-level data. The white paper examines the current state of On-Demand Broadcast Audio and reveals POST’s unique ability to maximize ROI on broadcast content by quickly, efficiently editing and parsing content, packaging with metadata, and publishing this audio. Key findings include:

The U.S. Patent and Trademark Office (USPTO) has recently issued a U.S. Patent for POST. The patent adds to Futuri’s diverse portfolio of technology patents, protecting a broad range of methods released to POST, which automatically captures, parses, and publishes on-demand audio and video content to a multitude of social channels and audio, video, and podcast platforms. More specifically, this patent is one of several U.S. and foreign patents and pending patent applications added to our other Intellectual Property which is held by Futuri and that grants Futuri and its licensees, exclusive rights to this unique audio technology. Futuri’s CEO, Daniel Anstandig, and Director, Research & Development, Craig Bowman, are named as inventors on the patent.

“Futuri has invested a significant amount in R&D related to podcasting, on-demand audio, and broadcast automation workflows and integration,” said Futuri CEO Daniel Anstandig, pictured above. ”The issuance of this patent, combined with research from Nielsen that validates the unique results of POST, represents a milestone for Futuri and our many innovative broadcast partners, who have used this and our other technologies to drive ratings and revenue since Futuri’s launch in 2009. We’re dedicated to creating easy-to-use, high ROI platforms that deliver innovative and proprietary high value for our partners, and we are proud to extend our proprietary position to them."

The Growing Audience with On-Demand Broadcast Audio white paper is available for download at FuturiMedia.com/Podcast21, where people can also register for one of two review webinars, hosted by Futuri’s Jim Tarantine and Zena Burns, on Thursday, November 11.

About Futuri

Futuri is the leading provider of cloud-based audience engagement and sales intelligence software for the enterprise. Brands rely on Futuri solutions to make their content more relevant, accessible, engaging, and results-driven. Founded in 2009, Futuri holds 12 published or pending patents in 151 countries. Named to the Inc. 5000 List of America’s fastest-growing private companies for eight consecutive years, Futuri is the only audience engagement platform that includes solutions for sales, marketing, and content teams. For more information, visit futurimedia.com.

This is a press release which we link to from our daily newsletter about podcasting and on-demand. This is reprinted verbatim; we may rewrite headlines and descriptions.

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