Fresh Air Production and Pacific Content announce a new global partnership

Press Release · London England, UK ·

This article is at least a year old

Fresh Air Production and Pacific Content announce a new global partnership in response to brands’ demand for podcasts that speak to global audiences.

Fresh Air Production and Pacific Content are peas from the same pod on different sides of the pond. We’re all about partnering with brands to tell stories that audiences love listening to.

And now, as leading podcast consulting companies in Europe and North America respectively, we’re teaming up to create a truly global partnership on behalf of brands in the audio storytelling space.

Get the free Podnews newsletter for more like this

Get it free

So what? Well…

  • We’re working together with our global clients to make podcasts an integral part of their communication strategy. We prove that podcasts can both drive business goals and be a compelling listen for audiences wherever they are.
  • We’re collaborating on some big commissions and new creative projects to produce podcasts that tell extraordinary stories with global perspectives. Tales you won’t get anywhere else.
  • We’re pooling our talent, experience and insight from both sides of the pond to create a centre of expertise on podcast production, measurement, promotion, and distribution. Wherever your brand is based in the world, you’ll get the leading experts on your podcast.
  • We’ll create global partnerships with the podcast platforms, tech platforms, global media agencies and brands. We’ll work together to ensure we continually improve how we track impact and measure success.

We’re rather excited.

Steve Pratt, founder of Pacific Content says: “I knew from our first call that Neil and the Fresh Air Production team are kindred spirits who share the same passion for making amazing, creatively brave podcasts that deliver real business results for brands. Together, we are going to be able to better serve global brands with world class production teams, strategists, and our unique audience development expertise in North America, Europe, and the Middle East.”

Neil Cowling, founder of Fresh Air Production says: ‘In Steve, I’ve found my favourite Canadian since Leslie Nielsen. He’s a legend in the podcast industry, so it’s thrilling to now be coupling up to lead the world of podcasts for brands. Together we’ll work even harder to make our podcasts more creative, more global and more impactful for our clients.

For all the context and why this is such a big deal, take a listen to the special episode of our Fresh Ears podcast: smarturl.it/freshears

For more information on Fresh Air Production, go to www.freshairproduction.co.uk or email info@freshairproduction.co.uk

For more information about Pacific Content, go to pacific-content.com or contact Jonas Woost, Director of Strategy at Pacific Content.

This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.

Companies mentioned above:
Pacific Content logoPacific Content

Get a global view on podcasting and on-demand with our daily news briefing