Acast Teams Up with Supercast to Help Podcasters Maximize Subscription Revenue
Acast, the world’s largest independent podcast company, today announces a strategic partnership with Supercast, the leading subscription platform for podcasters. This partnership will provide Acast podcasters with seamless access to Supercast’s suite of tools to create and grow their subscription programs, offering paying listeners a combination of exclusive audio and video content, ad-free feeds, and the ability to engage with other fans.
Acast has selected Supercast as a preferred subscription partner to provide podcasters with a high-converting, flexible, and user-friendly subscription experience. Through this partnership, podcasters who sign up for Supercast via Acast will receive priority onboarding, dedicated creator support and expert growth advice.
Supercast is the subscription partner of choice for leading podcasts including Pod Save America, My Favorite Murder, This American Life, Huberman Lab and Canadaland. Purpose-built to maximize creator revenue and subscriber engagement, Supercast offers flexible membership tiers, multi-show subscriptions for podcast networks, native video support alongside premium audio, and detailed analytics to scale recurring revenue.
“At Acast, we empower our creators to build sustainable businesses,” said Sophie Herdman, Global Partnerships Director at Acast. “This partnership with Supercast gives them even greater flexibility to connect with their audience and earn revenue in the way that best aligns with their own unique content and goals. Combining this with our world-leading record in monetization through advertising makes us a pretty unbeatable home for dedicated podcasters.”
Jason Sew Hoy, CEO and Co-founder of Supercast added: “Supercast is the subscription platform of choice for the world’s most well-monetized podcasters. We’ve helped countless creators migrate from other subscription platforms and, in many cases, double or even triple their subscription revenue. Acast podcasters will have the tools, strategies, and hands-on expertise to accelerate subscription growth like never before.”
As part of this new initiative, Acast will be sunsetting its own Acast+ membership program and working closely with existing Acast+ podcasters to help them seamlessly transition to Supercast, ensuring continuity and unlocking greater growth opportunities.
About Acast
Since 2014, Acast has been building the world’s most valuable podcast marketplace, creating the technology that connects podcast creators, advertisers, and listeners. Its marketplace spans more than 140,000 podcasts, 3,300 advertisers, and one billion quarterly listens. Crucially, those listens are monetized wherever they happen — across any podcast app or listening platform.
About Supercast
Supercast is the preferred podcast subscription platform for the most well-monetized podcasts in the world, allowing them to generate millions in revenue while retaining 100% ownership of their subscriber relationships. The platform delivers exclusive content to paid subscribers wherever they want it, with native video support and connecting seamlessly to any podcast player. Supercast’s top 10 podcasters gross more than $21 million per year from subscriptions alone. For more information, visit https://supercast.com.
This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.
Companies mentioned above:Acast
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