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Acast launches Acast Open, for any podcast of any size

PRESS RELEASE — November 21, 2019

Acast, the world’s biggest podcast company, today announces it is launching Acast Open — bringing the world’s most sophisticated podcast hosting engine to every podcaster, big and small. For the first time, any podcast of any size will be able to access the best tools in the industry.

Since launching in 2014, Acast has quickly built up a reputation as the creators’ platform of choice, offering international growth, marketing and sales support across an open podcasting ecosystem, and putting more money in podcasters’ pockets than any other company.

Acast Open is a new product for anyone looking to create their own podcast for the first time, or who want to take the next step in their podcasting journey. They can choose from Acast Open’s three service tiers, one of which — ‘Starter’ — is free.

Podcasters will get access to market-leading metrics and the smoothest hosting experience, while exclusive functionality such as automated episode transcription and the Snipper audiogram tool.

The news follows Acast’s acquisition of technology company Pippa earlier this year, which has now been integrated into the Acast platform. The Pippa brand will no longer exist.

All Acast Open subscribers — including former Pippa users who have been automatically migrated to the platform — will receive access to Acast’s world-class tech stack, which now includes the slick product suite built by Pippa.

Johan Billgren, Acast co-founder and CPTO, said: “Acast is the only truly global, end-to-end podcast platform that can take creators from bedroom heroes to worldwide success stories. Now we’re putting the same tools we’ve built for the world’s biggest and best podcasts and publishers into the hands of every podcaster on the planet.”

“With Acast Open we’re combining the simplest, smartest way to host and share your show with the might of the world’s biggest podcast company.”

If podcasts on Acast Open are determined as having a large, sponsorable listenership, they may be invited to be monetised alongside Acast’s most successful shows — including My Dad Wrote a Porno, The Osher Gunsberg Podcast and The Lady Vanishes, and podcasts from publishers like the BBC, the Guardian, The Economist, The Australian and Seven West Media.

Acast Open is available in English and French at launch, with more languages to follow.

About Acast: Acast is the world’s largest podcast company. Since 2014, Acast has been the engine powering podcasting for creators, advertisers and listeners everywhere through the most innovative tools and services.

Acast works with podcasts globally including My Dad Wrote a Porno, The Earios Network, David Tennant Does A Podcast With, The Lady Vanishes, Watch What Crappens, Forever35, JLC and Wahlgren & Wistam as well as those of publishers such as the BBC, the Guardian, Louie Media, Binge Audio, The Economist, VICE and Vogue.

As a global business, Acast has offices around the world from Stockholm to Sydney and a team of 180 talented audio lovers working diligently to create a sustainable podcast ecosystem to ensure that the audio industry continues to grow and flourish.

Acast was co-founded by Johan Billgren.

This is a press release which we link to from our daily newsletter about podcasting and on-demand. This is reprinted verbatim; we may rewrite headlines and descriptions. Press releases can be sent to updates@podnews.net

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