Acast podcasts now available for distribution on Spotify worldwide
This article is at least a year old
Stockholm, Sweden—Beginning today, Acast, the world’s leading audio and podcast technology company, is now working with Spotify to create a new distribution channel for the 2,500+ podcasts hosted with Acast from around the world. Those podcasts include international hits like My Dad Wrote a Porno and Watch What Crappens, as well as beloved Swedish shows like Alice & Bianca and Australian favourite The Osher Gunsberg Podcast. Acast podcasters will now be able to distribute their shows to Spotify’s 180 million listeners at the click of a button within Acast’s Create podcast management system. Podcasters will automatically submit their show while maintaining the ability to monetise on all tiers of the Spotify ecosystem through Acast’s proprietary dynamic ad insertion technology.
Acast and Spotify collaborated together to ensure that in addition to bringing the Acast podcasts into the Spotify ecosystem, podcasters will now also get to see crucial data and listening behaviour from the platform within Acast’s Create dashboard alongside similar data from the Acast app and other leading podcatchers.
Acast’s Global Head of Content Susie Warhurst said: "At Acast, we welcome all new ways of listening to podcasts. We want our shows to be heard as widely and by as many people as possible. This partnership with Spotify will help to do that and push podcasting even more mainstream. We are so excited to be working with a fellow Swedish technology company like Spotify to offer this new distribution channel to our podcasters and welcome a new wave of listeners to our shows.”
This is a press release which we link to from Podnews, our daily newsletter about podcasting and on-demand. We may make small edits for editorial reasons.