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Acast Rolls Out Four New Languages For Mobile Apps

PRESS RELEASE — May 23, 2019

Acast was founded in Sweden five years ago, but our apps have always been in English, the universal language for mobile apps. As the largest global podcast company offering a number of products to our content creators as well as to advertisers, it is important that also we reflect the needs of our listeners, wherever they are. We are so happy and proud to be bringing more languages to our app.

Beyond English, we can now offer our Swedish, French, German, and Spanish listeners the ability to navigate our mobile apps in their native language.

It’s really easy to get set up. The language setting of your phone is what determines the language of your app. If your phone is already set to one of those languages, Acast’s app will automatically switch over. So, for example, if you live in Sweden but travel to France your Acast app will still be in Swedish.

Why now? Well, podcasting is growing like wildfire all around the world. Earlier this year, Acast launched in France to serve the four million people already listening in the region.

We have also seen significant growth in listens in other European countries: in fact, there have been over 130 million listens to Acast podcasts across France, Germany, Spain and Sweden in 2019 so far.

Keep an eye on this space! More exciting international launch news to come…

This is a press release which we link to from our daily newsletter about podcasting and on-demand. This is reprinted verbatim; we may rewrite headlines and descriptions. Press releases can be sent to updates@podnews.net

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