The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success.... more
Alexandra Theriault, Chief Growth Officer at Lotame, discusses the rise of data collaboration.
AJ Wilcox, Founder of B2Linked, discusses the best martech to integrate with your LinkedIn ads.
AJ Wilcox, Founder of B2Linked, discusses how you can leverage LinkedIn ads to build your pipeline.
Melissa Sargeant, CMO at AlphaSense, discusses the evolution of market intelligence platforms.
Melissa Sargeant, CMO at AlphaSense, discusses the relationship between marketing functions and company growth.
Joe Zappa, CEO and Founder at Sharp Pen Media, discusses how martech can avoid commoditization.
Joe Zappa, CEO and Founder at Sharp Pen Media, discusses the problems with B2B tech's content marketing approach.
Marc McCollum, Executive Vice President of Innovation at Raptive, discusses Google’s Search Generative Experience (SGE) and website traffic.
Marc McCollum, Executive Vice President of Innovation at Raptive, discusses protecting creators from AI-powered copyright infringement.
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data, discusses effective brand strategies for crowded marketplaces.