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Triton Digital has launched AdBuilder AI.
It's a tool to help its partners sell more efficiently to small
and medium-sized businesses.
The tool allows smaller advertisers to make broadcast-quality
audio ads using AI,
then book them with a credit card, all automatically, freeing
salespeople up to focus on larger or growing clients.
It's already in use in Mexico by Grupo ACIR, who are the iHeart
partners in the country.
ACAST released an interim financial report for Q3.25 entitled
Strong Profitable Growth.
North America net sales grew by 58% year-on-year, but European
growth was also substantial at 27%.
The average revenue per listen grew by 33% to 6 cents.
ACAST made a profit in the quarter of around $750,000 and has
issued new financial targets.
In China, if you're wanting to podcast about health, finance or
law,
you'll now need to prove you have a relevant qualification first.
The new regulations went into force on October the 25th and puts
the work on the podcast platform
to verify people's credentials.
The new law also requires disclosures for use of generative AI.
OnAirFest has issued a call for pitches for OnAirFest Brooklyn
on February the 25th to the 26th,
included a live podcast, presentations and deep listenings.
Podcast host Podspace has just achieved IAB Podcast Measurement
Guidelines certification for the first time.
We covered the company, which is based in Sweden, in September.
Podcasting has a shocking $1 billion growth problem, according
to podcast ad agency Oxford Road.
In a new report, it's again a concern about measurement.
50% of ad buyers citing limitations in performance data as the
main constraint on spend.
However, reaching consensus on the definition of a podcast is
also crucial, the report argues.
It'll help solve budget, management and attribution confusion
across audio, video, influencer and YouTube teams.
Half of the first set of Spotify podcasts coming to Netflix have
fewer than 50,000 plays for each of their last 10 episodes,
even including both Spotify and YouTube, according to an article
in Deadline Today.
And the New York Times reports that Quake Media, which appeared
to go dark in 2023,
is reaching agreement with Laura Ingraham, who sued the company
for almost a million dollars.
And thank you to Norma Jean Belenke for becoming our latest
personal supporter.
It's personal supporters like NJ that help pay for pod news for
everyone.
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Norma Jean's new podcast is called Podbiz, and it looks at where
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And in podcast news, satirical news podcast The Bugle,
celebrating its 18th birthday,
has announced two live shows.
The show is hosted by Andy Zaltzman in London,
so it's only natural that the show will travel 10,200 miles to
Brisbane on December 2nd,
and even further to Melbourne on December 22nd.
The Brisbane show is a 10-minute bus trip from Pod News' HQ,
so you can be sure that I've just bought tickets, and I will not
be putting them in the bin.
And Lily and Esther are back with a new season of Ghastly Women.
In each episode, they aim to discuss a notorious woman,
but often get delightfully sidetracked.
And along the way, they explore their fictional cult fantasies,
belt out an array of tunes,
and employ a hilariously problematic grading system that defies
all logic.
Anyway, new episodes of Ghastly Women are due every Wednesday.
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