The latest from our daily newsletter at podnews.net with Riverside.
After last year's Podnews Report Card highlighted the
difficulty of submitting a show to Apple Podcasts,
Apple has fixed things, rolling out a new, streamlined process
to automatically submit a show for creators using selected
podcast hosts.
It removes the requirement to open an Apple account first.
The launch podcast hosts are Audioboom, AudioMeans, Ausha, Blubrry,
Buzzsprout, Captivate, Castos, Hubhopper, Libsyn, Pinecast, Podbean,
Podspace and Transistor.
Creators can then claim their show in Apple Podcasts Connect at
a later date if they want.
There's a new streamlined process for that too, using a token to
place in your RSS feed.
The new process also handles transferral of podcasts from one
account to another.
And the existing method of submitting a show isn't going away if
you're on other hosts.
Well, the clarity of responses to the Podnews Report Card last
year was clear,
with creators and publishers saying the Apple Podcast submission
process was
awfully complicated, with too many hoops, that the account
requirement was ridiculous and unnecessary,
and it was particularly bad for people who are new to podcasting.
We shared all those responses with Apple last year and are
delighted to see significant change,
which should benefit the entire industry.
So please, if you've not yet done it, complete the Podnews
Report Card this year.
And who knows what we can accomplish this time around.
It's at podnews.net/reportcard.
Elsewhere, Edison Research have released the top 25 podcasts in
the UK for quarter four 2024.
News podcasts did well this quarter, which included the US
presidential election.
The BBC has the most titles in the list overall, though Goalhanger
Podcasts has three shows in the top five.
Sirius XM and Wondery have reportedly opted out of Podtrac and
Triton Digital's US rankers.
The companies complain that the rankers only measure audience
size using RSS downloads.
The report was carried in Inside Audio Marketing and carries
many mentions of the companies being second only to the iHeart
audience network.
Well, if you'd not already guessed, Inside Audio Marketing is
owned by iHeart, a fact the website doesn't disclose.
And in Sweden, podcasting is continuing to grow.
According to new data from Dagens Media, hosting an ad tech
company, Podspace, is the platform growing fastest.
Up 23% year on year, though it's still significantly smaller
than Acast and Swedish Radio.
And it's notable that Podspace is in Apple's announcement today
as well.
And in podcast news.
Our biggest challenge and our biggest opportunity in this
industry right now is measurement.
That's Rockie Thomas from Soundstack, who has an interview this
week in the Podnews Weekly Review.
And James and Sam, that's me and Sam, have thoughts on whether
Podcasting 2.0 has failed, as another podcast claimed this week.
Subway Takes is a podcast now announced at On Air Fest.
The show has added a long-form video and audio extension of what
audiences already know and love, apparently.
With plans to introduce a variety of podcast formats to create
the Subway Takes multiverse down the line.
And Podcast Marketing Trends Explained is back for a new season.
The data-driven podcast marketing show from Jeremy Enns and
Justin Jackson dives straight in with,
All Discovery Algorithms Save or Destroy Podcasting.
If you're a podcast creator, marketer or producer wondering
about how algorithmic discovery will change what it takes to
make and market your show,
then you'll want to check this episode out.
And this podcast is sponsored by Riverside.
Create studio quality recordings, edit in seconds and repurpose
effortlessly.
All with Riverside's latest updates, trusted by top podcasters
and brands like Tim Ferriss, Ali Abdaal and Spotify.
You should try Riverside today and grow your podcast.
There's a link in the show notes.
And that's the latest from our newsletter.
To read all the stories and subscribe for free, we're at podnews.net.