From Los Angeles, the latest from podnews.net with CoHost's tracking links.
The Podcast Hall of Fame has announced a new board of governors. The organization
has also published its eligibility guidelines. The next Podcast Hall of Fame
induction ceremony will be on Friday January the 17th at Podfest Expo in
Orlando in Florida. Magellan AI is now measuring more forms of promotional
content within podcasts. Shows are increasingly using branded episodes
interviews and feed drops, the company says, formats "that deserve the same level
of measurement as conventional placements". Wondercraft and Frequency
have produced an integration to let brands and media publishers produce and
deploy personalized audio ad campaigns. The tools let you build alternative copy
or even use AI to make hundreds of different versions. Good Tape published
and expanded an updated article about what it calls podcast masculinity, we link
to that today; who do you podcast to? A new academic publication today looks at
the imagined podcast listener, and why sometimes that makes podcasters less
inclusive than you think. And, expect a set of announcements later today by
Spotify in an event here in Los Angeles. In people news, Angie Trueblood has been
hired as account executive at True Native Media. She'll play a key role in
helping True Native Media continue to expand its client offerings and foster
deeper connections between podcasters and advertisers. And in podcast news the
Stassi podcast has moved to PodcastOne. Hosted by best-selling author and
reality television personality Stassi Schroder the show has moved in what the
company calls a multi-year seven-figure deal. The podcast edition strengthens
and grows PodcastOne's existing commitment to providing engaging content
tailored to women. And, this podcast is sponsored by CoHost. Discover what drives
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