Spotify
Address: Regeringsgatan 19, 111 53 Stockholm, Sweden
Spotify is a Swedish audio streaming and media service provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 615 million monthly active users, including 239 million paying subscribers, as of March 2024. Spotify is listed on the New York Stock Exchange in the form of American depositary receipts. Wikipedia
Website: spotify.com
Symbol: NYSE:SPOT
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Latest news
- May 20: Podcast chapters are a slightly inconsistent experience, with ID3 chapters, Podcasting 2.0 chapters, chapters in the description (used by Spotify and YouTube), Podlove chapters (used by Spotify), and even M4A chapters. John Spurlock has checked every single podcast episode in April to discover that ID3 chapters are the most popular, but only exist in 1.9% of all new episodes. (Drawbacks with ID3 chapters are that they can’t be viewed in web-based players, nor can they be changed without uploading a whole new audio file).
- May 16: Spotify’s Megaphone podcast host, which is no longer IAB certified, has sent an email to publishers with the news that they will no longer be able to set minimum prices, or “price floors”, for ads sold by the Spotify Audience Network (SPAN). “The current ad ecosystem on Megaphone operates as a waterfall, with each ad request hitting direct-sold, then SPAN, then VAST/programmatic,” explains podcast ad-tech newsletter The Download: its publisher Bryan Barletta says the move may let SPAN take more inventory, and prevents a publisher from maximising their revenue.
- May 15: Spotify has added “consumption hours” data to its podcast dashboard, says podcast growth agency Bumper. It’ll show you how long your audience has spent with each episode on Spotify: a vital metric to help understand how well your show is doing.
- May 14: Spotify ran a workshop in Cairo, Egypt.
Data credits: Google Maps, Podnews newsletter, Wikipedia